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Reimagining customer experience in financial services

Many financial institutes are hundreds of years old, and with that comes legacy systems and ingrained cultures that aren’t easy to change.

Yet, as customer expectations shifted, banks and financial services companies had to totally rethink how they serve customers and how they can offer the same seamless experience they see from other sectors.

Managing finances and everything around this on a daily basis can be stressful. Money is the foundation of everything we do. It’s often tied to personal reputation, sense of worth and social standing. But it’s also essential to everyday living.

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