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Gen Z Seeking Investments that Align with their Values, but Unsure How to Begin Investing, U.S. Bank Survey Finds

August 1, 2023

Via: Yahoo

Over the last few years, inflation, rising interest rates and high costs for just about everything have impacted nearly everyone – but for Gen Z, the economic environment has had a profound impact, a new U.S. Bank survey found.

Members of this generation, who range in age from 18 to 26, are overwhelmed by recent economic news, are unsure how to start investing, compare their financial progress to others – including their parents, people they see on social media, and people better off than they are – and are highly motivated by experiences and the pursuit of personal interests and opportunities. Members of the Millennial generation, aged 27-42, share many of these same feelings.

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