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The challenge of customer loyalty in the era of Open Banking

April 25, 2017

Via: Finextra
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There is big change afoot in the world of retail banking. Over the past few weeks, the rollout of the much-discussed Open Banking Standard has begun.

The new recommendations for the way banks share data could hold the key to transforming the way customers choose who they wish to bank with, by making the experience of changing current accounts or deciding their mortgage supplier more seamless and transparent than it is now.

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