Community banks are under pressure from the latest apps or start-ups that attempt to lure customers away with features that they may lack: cutting edge technology, international capabilities and a digital-first approach.
However, much less attention is focused on where established banks thrive: compliance. It might not be as flashy as the latest app, but being able to offer customers a sense of protection is more valuable than many would believe. Main Street banks have long been integral parts of their communities, serving both local businesses and families through their people-first approach.
