The Advanced Identity Score combines AI and predictive machine learning capabilities with application and identity-related data to generate a risk score for new account applications.
This, says the payments giant, helps reduce fraud, prevent hits to brand loyalty and trust, and eliminate operational costs due to remediation.
Visa says its technology generates a two-digit Fair Credit Reporting Act-compliant identity fraud score in near real-time to help prevent fraud loss at the point of credit or loan application.