Voice assistants like Alexa and Siri could be the future of banking, as more and more consumers indicate a willingness to interact with their bank through these platforms, a study released this week by NTT Data found.
When it comes to voice, 41% of consumers that identified as “explorers” would use platforms like Siri or Alexa to communicate with their banks, the study of 1,102 consumers (and 102 financial institutions in the U.S.) found.